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  • B2B Marketers Using Intent Data

    How B2B Marketers Are Using Intent Data – Research and Charts

    BySean McKlveen December 27, 2022December 27, 2022

    Intent data. It is not merely an additional piece of jargon for you to include in your B2B dictionary. In point of fact, research conducted by Ascend2, RollWorks, and Bombora reveals that 97% of B2B marketers feel that intent data will provide brands with a competitive advantage in the year that lies ahead. What is…

    Read More How B2B Marketers Are Using Intent Data – Research and ChartsContinue

  • Integrate SEO Across Teams

    6 Ways to Integrate SEO Across Teams

    BySean McKlveen December 27, 2022December 27, 2022

    When I first started working in digital marketing, I treated content like a canvas and splattered meta-data and keywords across it like Pollock. This is something I am not proud of since not only does it make me seem dated, but it also goes horribly against the best practices that are prevalent in our society…

    Read More 6 Ways to Integrate SEO Across TeamsContinue

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